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Privacy Policy.

1. About this Privacy Policy

This Privacy Policy describes the processing of data in connection with our offering, in particular the collection, use, disclosure and other processing of personal data by LLOB GmbH and its subsidiaries, hereinafter referred to as the «LLOB Group», in connection with your use of websites, mobile apps and social media pages linking to this Privacy Policy, your interactions at events, and offline in connection with other sales and marketing activities of the LLOB Group. This Privacy Policy also explains the choices available to you regarding these processing activities.

2. Personal Data

In this Privacy Policy, the terms «personal data» and «information» refer to data relating to an identified or identifiable natural person.

3. Scope

This Privacy Policy applies to the LLOB Group’s processing of personal data of:

  • visitors and users of our various websites, including our websites LLOBcargo.com and LLOBDE.de, including any sub-sites (e.g. microsites and subdomains), computer or mobile software applications, and our pages on social media that link to this Privacy Policy (collectively referred to as «Websites»)
  • subscribers to any newsletters and/or printed or electronic magazines on our Websites or apps
  • customers and prospective customers, and their representatives
  • suppliers and business partners, and their representatives

When interacting with our Websites, you also have the option of using links or connections to websites, services, social networks, applications or other functions of other providers. Activating these functions means that providers other than the LLOB Group process data about you. The LLOB Group has no influence over, and no control of, these third-party functions. We recommend that you read the privacy policies of these providers before using such functions.

4. Copyright and Other Rights on Our Websites

The information contained on these Websites is made available to the public. Downloading or copying content, images, photos or other files does not transfer any rights to that content. Copyright and all other rights to content, images, photos or other files on this website belong exclusively to the LLOB Group or to the rights holders expressly named. Reproduction (in whole or in part), transmission (electronically or by other means), modification, linking or use of the website for public or commercial purposes is prohibited without prior written consent.

5. Disclaimer

Although the LLOB Group takes great care to ensure the accuracy of the information published, we cannot guarantee its accuracy, correctness, timeliness, reliability or completeness. The LLOB Group expressly reserves the right to change, delete or temporarily or permanently discontinue the publication of content, in whole or in part, at any time and without notice. Any liability claims against the LLOB Group for damages of a material or immaterial nature arising from access to, or use or non-use of, the information published, from misuse of the connection, or from technical faults, are excluded. Access to, and use of, the website is not guaranteed.

6. Collection of Data

The LLOB Group may collect data about you, gathered offline and online.

Offline data about you comes from our interactions with you during calls to the LLOB Group, consultations, order processes, in-person events, trade fairs, personal meetings, conferences, workshops or assemblies.

Online data about you comes from your activities on our Websites, for example in connection with the information you provide and your browsing behaviour, requests made during registration, the use and financing of our services on the Websites, and via electronic communication tools such as email or telephone.

Data about you may also be provided by external sources such as data aggregators, who may have no relationship with you. This refers to information compiled from public sources, such as market data, financial data and industry reports.

Online data about you may also originate from the use of cookies and similar technologies (e.g. pixel tags and device identifiers) on our Websites or those of third parties.

The LLOB Group may also collect and process the following data in connection with the use of our services:

  • name and physical address, email addresses and telephone numbers
  • current, future or past demographic and behavioural attributes, where linked to personal data that identifies you
  • photos and testimonials
  • transaction data, including products and services ordered, financial details and payment methods
  • company data, such as the name, size and location of the company you work for, and your role within it
  • data from surveys and publicly available data, such as social media posts
  • unique identifiers such as your mobile device identifier or the cookie ID in your browser
  • IP address and data derivable from the IP address, such as geographic location
  • data about a device you use, such as browser, device type, operating system, presence or use of websites and apps, screen resolution and preferred language
  • behavioural data from the internet-connected computer or device with which you interact with the Websites, e.g. advertisements clicked or displayed, websites and content areas visited, date and time of activities, or the web search used to find and access a website
  • the web search you used to locate and navigate to the channels

Where relevant to the services requested, the LLOB Group will also collect information about family members, representatives, agents and business partners.

Please note that any content you publish in communities, forums or social networks of the LLOB Group is beyond the LLOB Group’s control. In some cases, such content is publicly available on the internet. Please think carefully before submitting personal data to such forums or social networks and before making your profile visible to other users. You should adapt any content you submit accordingly. The LLOB Group accepts no responsibility in this regard and expressly disclaims liability.

7. Purpose of Data Processing

7.1 In General

We process personal data for the following purposes:

  • To be able to provide you with the services you request, communicate with you appropriately and respond to your enquiries, we need to process information about you. We therefore have a legitimate interest in processing this data. Where the EU General Data Protection Regulation (GDPR) applies, we process personal data on the legal basis of Art. 6(1) GDPR.
  • To carry out transactions with customers, suppliers and business partners, and to process orders, purchases and downloads of our products and services, we need to process data about you where necessary for the conclusion or performance of a contract.
  • We process personal data for marketing and sales activities based on your consent, where published on our Websites at the time your personal data is collected, or where this corresponds to our legitimate interest in marketing and promoting our products and services.
  • We rely on our legitimate interest in analysing, developing, improving and optimising our Websites, products and services, and in maintaining the security of our Websites, networks and systems.
  • To comply with applicable laws and regulations, for example to respond to a subpoena or obligations related to other legal proceedings, or to process an opt-out request.

7.2 Communication with LLOB Group Companies

When you get in touch with us (e.g. by registering on our Website, in an online shop or app, submitting contact forms on our Websites, participating in events or other functions, sending an email, or using social media platforms), we process data about you in order to communicate with you and respond to your enquiries. We may also use your personal data to interact with you on third-party social networks.

7.3 Providing Functionality on Our Websites, Our Online Shop, Our Apps, and Their Technical and Functional Administration

If you choose to register with us (e.g. to use our communities, sign up for a newsletter, or use our online shop), we need to process the personal data you provide in order to create and manage a personal account for you. When your account is created, we will send you your personal login details. This personal data allows us to manage your account, for example by changing your password for you.

7.4 Managing Registrations for Our Services and Products

If you have registered on our Website, in an online shop or app for a service or product, or if you have registered with us, we process data about you in order to manage your registration.

7.5 Marketing Our Products and Services or Related Products and Services, and Adapting Our Marketing and Sales Activities

The LLOB Group may use data about you to inform you of new product versions and service developments, events, alerts, updates, prices, terms, special offers and related campaigns and promotions (including newsletters). The LLOB Group may also use personal data to promote products and services or related products and services, or to enable our distributors, intermediaries or partners to inform you about our products or services or their related products or services (e.g. about new services, products and offerings, as well as sales or product promotions).

We strive to adapt your website visits, your marketing experience and our communications to the interests you have expressed. This is done, for example, based on your browsing behaviour on our Website or apps, or on third-party websites and apps, when you register for an LLOB Group community or a partnership programme between LLOB Group companies and third parties.

If you take part in an event, the LLOB Group may process data about you collected in connection with the event and share data about your participation with your company. The LLOB Group may also allow designated event partners or conference sponsors to send you communications relating to your participation in the event. Please note that our partners or conference sponsors may request data from you directly. The use of the data you provide is subject to their own privacy provisions.

We may also process your personal data to publish testimonials on our Websites. However, we will ask for your consent in advance for the use of your name and testimonial.

7.6 Carrying Out Transactions with Customers, Suppliers and Business Partners, and Processing Orders for Services and Products

If you place an order for our products and services, or provide services to the LLOB Group, our employees, customers or partners as a supplier or business partner, the LLOB Group processes data about you in order to carry out and manage the relevant transactions (e.g. by sending invoices and making payments), manage your order, and assist you with the commissioning and implementation of our products and services (e.g. by contacting you about the activation of your services). If you download products or services from our Websites, the LLOB Group uses data about you to confirm certain details of your order (e.g. that a download was completed successfully).

7.7 Analysis, Development, Improvement and Optimisation of the Use, Functionality and Performance of Our Websites, Products and Services

We may use your personal data for the analysis, development, improvement and optimisation of the use, function and performance of our Websites, products and services, as well as for marketing and sales campaigns. If the Websites allow participation in interactive discussions (e.g. during a webinar or in a chat), creating a profile, publishing comments, business opportunities or other content, communicating directly with another user, or otherwise participating in network activities, the LLOB Group may process personal data as part of moderating these activities.

7.8 Managing the Security of Our Websites, Networks and Systems

We may collect Website usage data for the purposes of security management and operations, in order to maintain the security of our Websites, networks and systems, and to investigate and prevent potential fraudulent activity. This includes, for example, ad fraud, cyberattacks and bot detection.

7.9 Compliance with Applicable Laws and Regulations, and the Conduct of Our Business

We may occasionally need to process personal data in order to comply with applicable laws and regulations. This is the case, for example, when we respond to a request from an authority or defend a legal claim. We may also process personal data in the course of providing and operating our business, for example to carry out internal audits and investigations, or for financial, accounting, archiving and insurance purposes.

8. Retention

The LLOB Group applies the following retention periods for personal data:

Data about you that we collect to carry out transactions with our customers, suppliers and business partners, and to process the purchase of products and services, is retained for the duration of the transaction or service, or longer if necessary to comply with record-keeping obligations and legal requirements.

If you have registered on our Website, in our online shop or an app, your account data is retained for as long as your account is active. If you have, for example, signed up for a newsletter or a blog, your subscription data is retained for as long as you remain on our distribution lists.

Contact details such as your email address or telephone number, which we collect online on our Websites or offline during our interactions with you at trade fairs, conferences and similar events, and which we use for direct marketing and sales activities, are retained for as long as we maintain an active (customer) relationship with you.

9. Involvement of Third Parties and Disclosure of Data to Third Parties

The LLOB Group may engage third parties in Switzerland and abroad to provide its services and/or disclose data to third parties, including on a worldwide basis and through the use of cloud technologies.

Where data is transferred to a recipient in a country that, under the ordinance relating to the Swiss Data Protection Act, does not offer adequate protection for personal data, the LLOB Group takes measures to ensure adequate protection of the data in accordance with the Swiss Data Protection Act.

10. Data Security

The LLOB Group has implemented appropriate technical, physical and organisational measures designed to protect personal data against accidental or unlawful destruction, accidental loss, alteration, unauthorised disclosure or access, and any other form of unlawful processing.

11. Cookies and Similar Technologies

11.1 General

Cookies and similar technologies (e.g. pixel tags and device identifiers) are used by the LLOB Group and its advertising technology partners to recognise you and/or your device(s) within or across various services and devices.

«Cookies» are small text files containing a string of characters, used to uniquely identify a browser on an internet-connected device. Every browser that visits our Websites receives cookies from us. We also place cookies in your browser when you visit websites of other providers that host our plug-ins or tags. We use cookies and other technologies across all our Websites to ensure the best and safest possible experience on our sites and to provide you with personalised data about our products and services.

The LLOB Group also uses cookies or similar technologies on the Websites to collect online data, such as your mobile device identifier, IP address and other data relating to your device, as well as behavioural data on your use of your device on our Websites (e.g. pages viewed, links clicked, documents downloaded). This data feeds into third-party services used by the LLOB Group, designed to provide targeted digital advertising and personalisation services.

11.2 Types of Cookies

We may use personalised or embedded URLs, which allow us to identify you even without cookies. When using an obviously personalised or embedded URL, personal data may be collected as you navigate our Website.

We may use pixel technologies embedded in electronic channels, used to identify individual user visits (as opposed to overall traffic) or for advertising purposes. Embedded pixels or other technologies may also be used in emails and online advertising. In this case, they indicate when an email or advertisement has been opened and how effective marketing campaigns are. Data collected through these technologies may be linked to the recipient’s email address.

11.3 Managing Cookie Settings

If you do not wish to receive cookies, you can change the browser settings on your computer or other device you use to access our services. Most browsers also offer functions that allow you to check and delete cookies, including those of the LLOB Group.

However, we expressly draw your attention to the fact that, if disabled, certain services and data useful to you may no longer be available. This may make it more difficult or prevent the proper review or provision of advice and assistance useful for comparing, using and purchasing products, services and offerings.

12. Analytics and Tracking Technologies

To gain insight into usage and improve our offering, we use analytics tools. These tools are usually provided by a third-party provider. As a rule, the data collected for this purpose on the use of a website or app is transmitted to the third party’s server through the use of cookies. Depending on the third-party provider, these servers are located in Switzerland, the EU, the United States, or other countries.

We may also use so-called re-targeting technologies on our Websites. This allows us to address users of our Websites and apps on third-party websites as well, by means of advertising. The display of advertisements on websites is based on cookies in your browser, a cookie ID, analysis of previous usage, or similar technologies.

12.1 Google Analytics, Google Maps, Google Tag Manager

We use Google Analytics, Google Tag Manager and Google Maps (together, «Google») for our Websites and apps, to analyse user behaviour, make location-based searches easier for our customers, automatically complete address data, and for tracking and conversions relating to changes and projects.

Analysing the use of our offering allows us to tailor it more closely to customer needs. Usage data is not linked to personal data. Google will, where necessary, pass anonymised usage information to third parties, to the extent required by law or where third parties process this data on Google’s behalf. Google will never link your IP address with other Google data.

Google Analytics uses cookies to analyse Websites. The information generated by cookies may be used by Google to evaluate your use of the Website. You can prevent the installation of cookies through the appropriate settings in your browser; however, we would point out that, in this case, you may not be able to fully use all functions of all Websites, our online shop and our apps.

Further information on the privacy policy: https://policies.google.com/privacy

You will find information on the data protection practices of other software and platforms we use (non-exhaustive list) below:

Social Media

Facebook (Meta) — Facebook Conversion pixel privacy policy: https://www.facebook.com/policy.php

Instagram (Meta): https://de-de.facebook.com/help/instagram/155833707900388/

LinkedIn: https://www.linkedin.com/legal/privacy-policy

TikTok: https://www.tiktok.com/legal/page/eea/privacy-policy/en

Vimeo: https://vimeo.com/privacy

YouTube: https://support.google.com/youtube/answer/2801895

If you would like to prevent the use of analytics and tracking, you can proceed as described in the sections above.

Other Software

We use various other software for our Websites and related services. These are mostly necessary for the user-friendly functioning of the Website. The most relevant of these for the purposes of this Privacy Policy are:

WebEx (Cisco): https://www.cisco.com/c/de_de/about/legal/privacy-full.html

CrUX Dataset (Crux Informatics): https://www.cruxdata.com/privacy-policy

CMS Drupal: https://www.drupal.org/privacy

  • A Sender Policy Framework (SPF) for detecting unwanted emails
  • US Privacy User Signal Mechanism for transmitting the signals represented in the US Privacy string
  • Fancybox for displaying images

13. Your Choices

We offer you various choices regarding the data about you that we process:

  • Refuse the use of your data, provided this refusal does not affect the functionality of the offering. You can generally withdraw consent previously given at any time.
  • Delete data, in the absence of legal retention periods.
  • Correct inaccurate data.
  • Refuse, limit or restrict the use of personal data, provided this does not affect the functionality of the offering.

The LLOB Group’s legitimate interests within the scope of the offering, or in fulfilling legal obligations, remain reserved.

We would also point out that, if disabled, certain functions and information useful to you may no longer be provided by certain services. This may make it more difficult or prevent the proper review or provision of advice and assistance useful for comparing, using and purchasing products, services and offerings. The LLOB Group accepts no liability in this case.

14. Changes to the Terms

These terms may change over time, in particular to meet legal requirements, due to changes in business needs, or in the event of adjustments or changes to the offering, or to provide additional or improved functionality. We encourage you to review this Privacy Policy regularly. The current version is available on this Website.

15. Contact

Written enquiries may be sent to the following address:

LLOB GmbH

Alte Bühnenbergstrasse 24

CH-4665 Oftringen

Email: info@llob.ch

16. Dispute Resolution or Filing a Complaint

If you have any complaints regarding our compliance with this Privacy Policy, please contact us first. We will investigate any complaints and disputes relating to the use and disclosure of personal data within the scope of this Privacy Policy and in accordance with applicable law, and will make every effort to resolve them.

This Privacy Policy is governed exclusively by Swiss substantive law. The place of jurisdiction is the LLOB Group’s respective registered office in Switzerland.

17. Changes to This Privacy Policy

We reserve the right to amend and supplement this statement at any time and at our sole discretion. Please review this statement regularly.